IMPORTANCE OF WEB CONVERSION OPTIMISATION
Engaging the internet traffic and achieving your online goals is the main aim of Web Conversion Optimisation. Goals in this context denote getting the visitors to read a blog, subscribe a newsletter, register on the site, buy a product or service, refer a friend, like or tweet, download a file etc. Our experts study web page analytics from the user’s point of view to identify the key factors that need improvement and investment. Our team of consultants deliver a Trend Analysis report that includes analysis of the user behaviour based data report, interpretation of data from a user perspective, recommendations for a user-friendly web design. This methodology derives a result to make the website more efficient for the users and thus proves to be beneficial for increasing leads and sales.