Giving a face-lift to digital assets through our user-centric design.
For product insights, we conduct user testing and usability audit.
Providing an optimized digital solution to boost-up conversion rate.
Helping companies understand the emerging opportunities in the market.
Making digital assets accessible and compliant-friendly for all types of users.
End-to-end solutions right from strategy, UX/UI to app development & ugradation
H&R Block is one of the largest tax filing website providing accurate e-filing of taxes. Techved was tasked to identify the reasons for drop-outs and optimise the pre-login flow for their m-site. We also had to identify the information priority during the taxation and non-taxation phase with the objective to increase the conversion between these periods.
Techved audited various clickable prototypes to check with the users from metro cities to identify the pain points resulting in drop-outs and fewer conversions.
After thorough analysis, Techved converted the pain points to provide an engaging content information strategy to create a winning destination for filing taxes.
With iterative designs, Techved managed to identify and address various problematic areas and paved way for a better user engagement.
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