Ergonomic Insights: Shaping Laptop Experiences

We provided in-depth insights about the user feedback and suggestions to enhance the ergonomics of their laptops.




Computer hardware and software


Customer Experience



Customer Experience

Senior Sales Manager

ISO 9001-2015

Working with TECHVED was a very good experience. Their team was very co-operative and helpful.

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Problem Statement

To understand which version and prototype of the product did users prefer, and why, in terms of ergonomics.


To create a one-stop shop for the existing users ( South Indian, domestic, and NRI users ) increase the traffic on the application, enhance the overall.

200+ Users served
80% App issues solved

Understandin user needs and feedback

  • 1. Understanding user preference as there were many prototypes which were very different from each other in terms of look and feel and ergonomics.
  • 2. Understanding how easy to carry, use and handle the physical product was directly from the users.
  • 3. To gather insights about why users preferred a particular version of the laptop over the other prototypes.

Field Study

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Field Study

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Field Study

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Insights into understanding user behaviour

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We helped understand the pain-points and expectations of users from different cultural backgrounds.

Study of the Indian Market

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Our in-depth report helped understand the likes and dislikes of the physical product.

Better Understanding

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We recommended solutions to make the laptops aesthetically appealing and usable for users.

Our Recommendations

Snippets of Our Report

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Our Redefining impact

  • Simplified the entire user journey
  • Ehanced customer satifaction
  • increasing app traffic and app transactions multifold.
  • Highly engaging, significantly reducing the drop out rate.
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