Digital transformation, also known as (DT or DX), is the process of embedding innovative technologies into every element of a business, from routine tasks to major decisions. It entails not just switching from analog to digital instruments but also altering business culture and how employees should be managed. Digital transformation in a business is the process of using digital technologies to create new or modify existing business processes, culture, and customer experiences to meet changing business and market requirements.

The way a business operates is fundamentally altered by digital transformation. Businesses of all sizes benefit from digital transformation because it makes it possible to update outdated procedures, quicken workflows, bolster security, and boost profitability.

Digitalization has a positive impact on businesses by providing greater exposure, valuable insights, and enhanced customer experience. It also leads to improved operational efficiency, reduced manpower, avoided human errors, secure data storage, and new revenue opportunities.

A digital business model is a way of generating value that relies on the use of digital technology to produce customer advantages. The goal of the digital solution is to produce a noteworthy benefit that clients are prepared to pay for. It typically involves creating value through online products and services, such as digital marketing, e-commerce, digital media, internet of things, cloud computing, artificial intelligence, etc. Digital business models enable companies to create and capture value by utilizing digital technologies as a source of competitive advantage.

Digital transformation is a long, arduous process of changing business operations and people's mindset to have a successful digital business. To manage that, itrequires businesses to focus on the three main factors: processes, people and systems. That can be managed by defining what your business is offering, researching the market, analyzing your target market, prioritize your brand, building your business website, joining appropriate social networks, and creating a strategy for digital marketing.