Mecklai - A Leading Currency Exchange Company

Built a user-centric app to boost engagement...

Our one-stop solution helped them build an app to manage all services and enable their customers to effortlessly exchange currency.

project

Project

Industry:

Finance

Platform:

Mobile App (Andriod and iOS)

Services:

UX/UI Design and Digital Transformation

services

Services

UX/UI Design and Digital Transformation

 

- Product Manager

ISO 9001-2015

Excellent work done by TECHVED!

This research helped us get an in-depth understanding of what our users want and then take the required steps to enhance their experience with the brand.

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Experience Live App

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Problem Statement

To build a mobile app with a seamless experience and manage all services for existing customers and also acquire new users and increase engagement.

Understanding User Needs and Feedback

  • 1.

    Understanding the perception users had about the business.

  • 2.

    Understanding the work model and processes of the business.

  • 3.

    Observing what users expected from the business.

  • 4.

    Defining the user journey for acquiring customers.

  • 5.

    Simplification of numeric data.

  • 6.

    Breaking down complex information for better understanding.

Simplifying Complex Data

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Understanding the business requirements and the complexity of the eco-system

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Designning for volatile or dynamic markets

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We pinned down required remedy by business and users

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We customized data to suit user requirements individually and give users what they wanted. This increased the likeability of the app.

Personalized Data

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We created an app keeping the pain-points, feedback, suggestions etc. of customers in mind, making it a customer-centric app.

User Centric App

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With user recommendations we helped them acquire new customers without any hassle and also helped increase conversions.

Simplified Acquisition

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We presented data in a manner which was easy & quick to understand and helped in faster decision making.

Data Visualization

Snippets of Our Report

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Our Redefining Impact

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We build a mobile app for them and helped them give their new and existing customers a seamless journey. We created a personalized app with easy navigation and UI. We also personalized recommendations and gave users what they wanted.
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We also simplified their data reading and made it easy to understand. We made the app tables mobile friendly and intuitively presented it. Overall, the app was liked by users and gained great recognition in the market.
our work Increased customer engagement
our work Increase in conversion rate
our work Better customer acquisition
our work Enhanced user journey

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From Ideation To Digital Transformation

We take care of all your needs

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