SYSTEMATIC SCRUTINISE
IN-DEPTH RESEARCH

Systematic Scrutinise

Techved's meticulously focussed behavioural economics approach with extensive research in metro cities, paved way for understanding navigation issues users found in the new design.

METICULOUS STUDY
IN-DEPTH RESEARCH

METICULOUS STUDY

Techved pinpointed the problem areas and converted them into opportunities, providing a platform for building intuitive and engaging interactions with the customers.

SYSTEMATIC SCRUTINISE

Key Takeaway

The results proved to be an eye-opener for the team of Axis Bank. With a better user engagement strategy along with focussed navigation, Axis Bank was able to build user journeys and even succeed in up-selling and cross-selling of various products.

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