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We believe in advancing your business growth with innovative ideations and strategies
With our valuable expertise to gain a deeper understanding of your users and be competitive in the market. Our insights on user behavior can provide suggestions to improve the product designs & features.
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At TECHVED, we recognize the significance of customer understanding in creating exceptional products. We offer our expertise to organizations to gain valuable insights into the needs, behaviors, and perspectives of their intended audience. Our approach is tailored to meet your specific requirements, taking into consideration each research objective and limitation's unique nature. By employing a variety of research methodologies, we enable you to achieve a more comprehensive understanding of your customers. Trust TECHVED to help you gain valuable customer insights and create products that meet their needs.
We offer a range of user research services that are specifically designed to enhance your product's user experience. By engaging with our services, you can gain valuable insights directly from your users and develop a product that caters to their unique needs. Our user research services are extensive and cover a wide range of areas, including:
Define Research Goals
We collaboratively define research objectives to benefit your business.
Identify Target Audience
We gather relevant data about your intended audience to improve customer satisfaction.
Design and Development
Prioritize flair and exceptional user experience in our design and development processes.
Competitor Research
We study your competitors’ products and provide research that keeps you one step ahead in the market.
Product Audit
We thoroughly evaluate your merchandise for insightful suggestions on both aesthetics and functionality.
User Interviews and Surveys
We utilize techniques like interviews and surveys to understand user needs and pain points.
Data Analysis
We analyze data for trends and patterns to identify potential issues and aid in decision-making.
Our research techniques are tailored to help you uncover what your users really require from your product or service. We use a variety of methods, including in-person surveys, interviews, focus groups, user testing, observation, and analytics, to gather the necessary data. Our team is dedicated to conducting thorough user research and providing valuable insights using techniques such as:
Surveys
Conducted online, via mail, phone, or in-person interviews, surveys are an affordable and efficient way to collect data from a large number of users.
Interviews
Providing personal and detailed insights from users, interviews can be conducted in-person, over the phone, or through video conferencing.
Focus Groups
User Testing
Interacting with users to evaluate a product or service, user testing identifies usability issues and gathers feedback on design and functionality.
Observation
Observing users in their natural environment provides valuable insights into their behaviors, motivations, and pain points.
Analytics
Analyzing data from website or app usage provides insights into how users engage with a product and helps identify areas for improvement.
User research is an essential part of the design process, but it can seem like a daunting task. Familiarizing yourself with the different types of user research can pave the way to a successful outcome. Here are two of the main types:
This type of research involves interviewing a small group of individuals to gain an in-depth understanding of their needs, motivations, and attitudes towards a product or service.
This type of research involves analyzing vast amounts of data, such as surveys or usability tests, to comprehend user needs, preferences, and behaviors in a more numerical and statistical manner.
User research is a crucial element in the success of any business strategy. By incorporating user research, you can gain valuable insights into the needs, preferences, and behaviors of your customers. This information can be used to design products that meet their needs, leading to increased satisfaction and engagement. User research also helps refine and enhance product design, ensuring it is user-friendly and intuitive. Ultimately, conducting user research can create a product that resonates with users and drives business success.
Our Approach to User Research:
TECHVED excels in finding the ideal participants for your research, whether conducted in-person or remotely. Our comprehensive services include interviews, surveys, usability testing, and mockups, tailored to your specific needs. Our team provides full support from start to finish, guaranteeing a successful and insightful research project.
Our user research team has a wealth of experience and a personalized approach to meet the needs of startups and established corporations. We have worked on a wide range of projects, from single-page web apps to complex enterprise solutions, thanks to our expertise in diverse user bases. Our primary objective is to help you gain a deeper understanding of your users, enabling you to create products that truly meet their needs.
Our team of researchers has extensive experience in serving the needs of both small and large organizations.
We adopt a data-driven approach, using modern tools and methods to uncover valuable insights.
We recognize the importance of user-centered design and work towards understanding the wants and needs of your users.
We collaborate with you throughout the process, conducting one-on-one interviews with prospective users and focus groups with current users.
User research is crucial for businesses to create successful product designs in today's highly competitive market. By gaining insight into users' needs, preferences, and behaviors, businesses can develop products that truly resonate with them, enhance usability, and improve user experience. Additionally, user research helps identify the key features that matter most to the target audience, prioritize product development efforts, and increases the likelihood of creating a product that meets and exceeds users' expectations.
Investing in user research offers the following benefits:
85%
of Usability issues can be uncovered with usability research involving only five participants.
32%
More revenue can be generated with the digital asset that is designed based on detailed user research.
73%
of customers say that a good experience is the key to influencing their brand loyalty.
88%
of companies that conduct user research on their website see an improvement in the overall user experience.
56%
higher returns can be generated by a company that prioritizes user research.
Attained user insights to increase up-sell and cross sell of products...
Scan card, track & manage all your banking activities...
Seamless next-generation mobile experience through detailed analysis...
Developed a clear path map for understanding Tier 2 consumer behaviour...
Browse through frequently asked questions
How do you measure the impact of user research on the success of a product?
Measuring the impact of user research on product success can be done in several ways. Here are few effective measures that we take:
Staying up-to-date with the latest trends and techniques in the field is paramount to our success. We invest a considerable amount of time and resources in research, experimentation, and networking to stay ahead of the latest developments in UX design, human-computer interaction (HCI), and user research. Our team constantly scours the academic literature, industry reports, and online communities to gather insights and knowledge about new tools, methodologies, and best practices. We also attend conferences and workshops, participate in online forums, and collaborate with other user research professionals to exchange ideas and keep our skills sharp.
In order to achieve our research goals, we start by identifying what we want to achieve through our studies. This involves understanding user behavior, identifying gaps in the market, or testing the effectiveness of a new product or feature. We then choose a research methodology that best fits our research goals, the characteristics of our target audience, and the resources available to us. Next, we recruit participants for our study, making sure that they understand the purpose and process of the study and that they have given informed consent. By following these guidelines, we can design and conduct user research studies that provide valuable insights to the clients.
We would be happy to guide you and help you. You can send us an e-mail at [email protected] and our business team will contact you as soon as possible. You can also call us on +91-9967105359 for any queries.
We swear by quality and time. You can contact us for specifications as timelines depend on various factors like number of pages, complexity of the project, interaction requirements, approval cycle etc.
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